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  3. Citigroup Eyes Crypto Custody Amid Rising Stablecoin Demand and Institutional Adoption

Citigroup Eyes Crypto Custody Amid Rising Stablecoin Demand and Institutional Adoption

Citigroup to launch crypto custody service by 2026, focusing on stablecoin reserves and institutional clients.

Citigroup Eyes Crypto Custody Amid Rising Stablecoin Demand and Institutional Adoption
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Citigroup Expands into Digital Assets with Upcoming Custody Platform

Bitcoin hovered around $113,800 on Tuesday, stabilizing after last week’s slight dip, as Citigroup became the latest major financial institution to reveal plans for entering the crypto custody space — signaling growing institutional interest despite lingering market uncertainty.

Market Overview: Liquidity Eases, BTC Dominance Holds Steady

The total crypto market capitalization currently stands near $1.16 trillion, with Bitcoin dominance holding at approximately 46.9%, according to CoinGecko data. This steady positioning reflects moderate investor confidence amid limited price action. Over the past seven days, total crypto liquidations amounted to roughly $375 million — a notable decrease from previous weeks. The bulk of these liquidations came from altcoin longs, with Solana and Chainlink seeing the most volatility in that segment.

Bitcoin and Ethereum remained relatively range-bound, with BTC struggling to reclaim the $115,000 mark and ETH facing resistance near $1,640.

Citigroup’s Crypto Push: Custody and Stablecoin Integration

Citigroup is gearing up to enter the digital asset sector with a crypto custody solution aimed at institutional clients, expected to launch in 2026. In a recent interview with CNBC, Biswarup Chatterjee, Citi’s Global Head of Partnerships & Innovation, confirmed the bank has been developing the custody product for over three years.

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“We’re hoping that in the next few quarters, we can come to market with a credible custody solution that we can offer to our asset managers and other clients,” Chatterjee said.

The initiative aligns with Citigroup’s broader blockchain strategy. Earlier this year, the bank launched Citi Token Services, a private blockchain solution facilitating cross-border payments between U.S. and UK clients. It also invested in stablecoin infrastructure provider BVNK — highlighting a strong focus on stablecoin settlement layers and infrastructure.

Chatterjee emphasized that Citi is considering both in-house and third-party solutions depending on asset types and client needs. Notably, this move comes as the U.S. implements the GENIUS Act, which mandates that stablecoins be fully backed by high-quality liquid assets like Treasury bills. Since the law’s enactment, stablecoin supply has grown by over $50 billion.

“Providing custody services for the high-quality assets backing stablecoins is our first area of focus,” Chatterjee added.

Technical Snapshot: Bitcoin in Tight Range, Signals Mixed

Bitcoin continues to trade within a narrowing range between $111,100 support and $115,100 resistance. On the daily chart, the Relative Strength Index (RSI) stands at 46, reflecting neutral momentum. Meanwhile, the Moving Average Convergence Divergence (MACD) shows a slight bullish crossover forming — suggesting fading bearish pressure, but lacking strong follow-through.

The Directional Movement Index (DMI) also paints a cautious picture, with –DI slightly above +DI and the Average Directional Index (ADX) below 20, indicating a weak overall trend.

A decisive daily close above $115,100 could open the door toward retesting the $119,200 and $125,800 resistance levels — with the latter considered a key breakout threshold. However, failure to hold above $111,000 risks a pullback toward $105,000, particularly if broader macro sentiment weakens.

Institutional Adoption Expands, but Custody Race Tightens

As Citigroup prepares to join the growing list of banks offering crypto custody, competition in the institutional segment is heating up. While Coinbase remains the dominant custodian for Bitcoin and Ethereum ETFs, firms like Anchorage Digital and BNY Mellon are scaling their services — and crypto-native players like Ripple and Circle are actively seeking trust charters to self-custody their stablecoin reserves.

For now, crypto markets remain in a consolidation phase, but infrastructure-level developments like Citi’s could pave the way for deeper institutional integration. Market participants will be watching whether upcoming custody products translate into increased capital inflows — or simply intensify the fight for market share in a crowded space.

Citigroup Eyes Crypto Custody Amid Rising Stablecoin Demand and Institutional Adoption

Citigroup Eyes Crypto Custody Amid Rising Stablecoin Demand and Institutional Adoption
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