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Aria PRIME Debuts: Turning Korean Music Catalogs Into Tokenized Assets
Aria has officially launched Aria PRIME, an institutional platform designed to bring cultural intellectual property (IP) into global investment markets. The initiative begins with the tokenization of $100 million worth of Korean music catalogs on Story Protocol, marking a significant step toward transforming cultural assets into investable real-world assets.
Turning Culture Into Capital
Announced on September 22, Aria PRIME enables rights holders to tokenize high-value IP portfolios, such as film franchises, music catalogs, and entertainment rights, creating fungible digital units of ownership. These tokenized assets can generate royalties, be fractionally owned, and integrate with smart contracts for remixing and licensing, offering both financial utility and new creative opportunities.
Powered by the Story Layer 1 blockchain, the platform brings transparency, liquidity, and scalability to an industry traditionally limited by complex ownership structures. With South Korea controlling more than half of the global music distribution market, Aria’s move into tokenized music rights highlights the growing intersection between blockchain and entertainment.
Strategic Backing and Ecosystem Growth
Earlier this month, Aria raised $15 million in seed and strategic funding at a $50 million valuation, with support from Polychain Capital, Neo Classic Capital, and the Story Protocol Foundation. The company earns revenue through token launches, trading, and IP vault management, though it is currently prioritizing cost reductions to accelerate adoption.
The tokenization of the $100 million Korean music catalog marks Aria PRIME’s first step toward building a broader institutional IP market. Future expansions could include cinema, visual arts, and other cultural genres, positioning cultural IP as a scalable financial asset class.
A New Market for Cultural IP
By bridging capital markets and entertainment, Aria is redefining intellectual property as not just creative output, but also investable capital. The launch of Aria PRIME signals a new era where cultural assets, once limited to industry insiders, can now flow into global institutional markets through blockchain-powered tokenization.
