Blumer and NEAR Foundation Venture into Web3 Social Media for Latin America

The recent partnership between Blumer and NEAR, Colombia’s leading Web3 social platform, signals the dawn of a new era in social media. This groundbreaking alliance introduces a paradigm shift where users are rewarded for their contributions, revolutionizing how people interact with social platforms.

Blumer and NEAR Foundation Venture into Web3 Social Media for Latin America

By integrating the power of blockchain technology with the dynamic world of social media, Blumer and NEAR challenges traditional norms by prioritizing user privacy, compensation, and education. This bold move not only fosters a user-centric approach but also envisions a more inclusive and expansive digital landscape for Latin America. Originating and developed in Colombia, Blumer stands as the pioneering Web3 social media platform, seamlessly merging traditional social media features with the cutting-edge advantages of blockchain. Notably, Blumer’s standout feature lies in its unique model that shares 18% of its advertising revenue with its user base.

Ernesto Ruiz, the key figure at Blumer, emphasizes, “Blumer is more than just another social platform. We envision a space where people can express their opinions, build connections, and immerse themselves in the cryptoverse. Our ultimate goal is to offer a stimulating, rewarding, and enjoyable experience for all participants.”

Ruiz’s statement highlights Blumer’s commitment to empowering users to make the most of their online activities. This includes watching ads, trading NFTs, and engaging in cryptocurrency-based transactions. Such an approach not only encourages user participation but also embodies a fresh perspective toward economic growth, largely driven by digital promotion efforts.

Beyond being a social networking platform, Blumer and NEAR aspire to reshape the digital economic landscape. Their innovative approach to compensating user activity signifies a transformative shift in user engagement and value generation. Additionally, Blumer addresses the significant barriers hindering crypto adoption in Latin America, including comprehension gaps, awareness issues, and limited market application. Through ZVerso, its dedicated platform for free crypto education, Blumer aims to equip users with the knowledge and skills to navigate the Web3 sphere proficiently.