Hooked Protocol and Ookbee Collaborate to Drive Massive Web3 Adoption
Hooked Protocol, an immersive edutainment network focused on driving widespread adoption of Web3 technology, has entered into a memorandum of understanding with Ookbee, a leading digital content platform in Southeast Asia. The collaboration aims to accelerate the adoption of Web3 by leveraging Hooked’s robust onboarding infrastructure. By empowering prominent content brands to embrace Web3, the partnership seeks to revolutionize the digital content experience and unlock the transformative potential of this innovative technology. Together, Hooked and Ookbee are committed to fostering the massive adoption of Web3 and propelling the industry into a new era of decentralized possibilities.
Ookbee, recognized as the top digital content brand in Thailand, along with its user-generated content platform Ookbee U, has amassed a user base of over 10 million across Southeast Asia. By partnering with Hooked and utilizing its established user base and expertise in digital content, Ookbee is actively embracing Web3 technology to enhance user experiences and empower content creators. This collaboration represents a significant endeavor for a Web2 brand to transform traditional creator-consumer relationships through blockchain technology and foster a more vibrant content ecosystem.
With its advanced infrastructure and expertise, Hooked has become the strategic partner for Ookbee as it embarks on its Web3 onboarding journey. Ookbee recognizes the value of Hooked’s infrastructure for Web2 user growth and transition, including the Web3 development SDK engine and Hooked AI technology. Together, Hooked and Ookbee are at the forefront of driving Web3 adoption and revolutionizing user experiences.
The strategic collaboration between Hooked Protocol and Ookbee also plays a crucial role in addressing the shortage of high-quality Web3 content and driving new user traffic in the Web3 industry. With Ookbee’s impressive user traffic, boasting a monthly active user base of 5 million and offering rich and diverse content, this partnership not only promotes the widespread adoption of Web3 technology but also facilitates the seamless onboarding of Web2 users into the Web3 ecosystem.
Hooked is currently building a dynamic ecosystem that seamlessly integrates Web3 technology with high-traffic, day-to-day interactive applications. Within this visionary framework, Hooked forges connections between Web2 and Web3 projects, unlocking transformative growth opportunities for ecosystem partners while providing users with an unparalleled immersive experience, driving heightened engagement and interactivity. This alliance with Ookbee is a significant stride forward, solidifying Hooked’s pivotal position as an essential partner within the thriving Hooked ecosystem. Jason Y, founder of Hooked Protocol, expressed:
“This collaboration not only demonstrates Hooked’s expertise and determination in onboarding Web2 brands into the decentralized ecosystem but also showcases Ookbee’s proactive embrace of Web3 and its immense potential for the industry. By joining forces, we aim to drive the massive adoption of Web3 technology, revolutionize the digital landscape, and unlock new opportunities for creators and users alike.”
Moo Natavudh, founder of Ookbee, commented:
“Partnering with Hooked Protocol was a strategic decision for Ookbee, as we recognized the advanced infrastructure and solutions they offer. With Hooked’s infrastructure as our foundation, we are confident in our ability to deliver innovative solutions and empower creators in the Web3 space.”
The strategic alliance between Hooked and Ookbee represents a shared vision for the extensive adoption of Web3. By joining forces, they empower creators, revolutionize the digital landscape, and redefine entertainment and education. This collaboration not only addresses content scarcity and new user traffic challenges in Web3 but also fosters the seamless integration of Web2 users into the Web3 ecosystem. Together, they unlock new possibilities, drive sustainable growth, and pave the way for a decentralized future where creators and users thrive.
About Ookbee
Since its establishment in 2012, Ookbee has been a prominent player in the e-bookstore market across Southeast Asia, operating in Thailand, Vietnam, the Philippines, and Malaysia. With a user base exceeding 10 million, Ookbee offers a vast collection of e-books from renowned publishers and professional independent writers, catering to readers seeking professionally-created content.
About Hooked Protocol
Recognizing the growing influence of social media on people’s lives, Ookbee seized the opportunity to create platforms that cater to the diverse interests of fiction, comics, and music enthusiasts. This expansion led to the development of Ookbee U, a user-generated content platform that empowers content creators and fosters sustainable monetization channels between creators and their fans. Combined, Ookbee and Ookbee U serve a user base of over 10 million, providing a comprehensive digital content experience across multiple markets in Southeast Asia.
Hooked Protocol is the pioneering immersive edutainment network driving the onboarding of the next billion people into Web3. Hooked’s mission is to achieve extensive Web3 adoption by providing immersive, gamified, and social learning experiences.
Hooked offers a seamless and intuitive onboarding path for both learners and builders through its three business focuses: infrastructure, academy, and ecosystem.
To date, Hooked has launched three DApps and products: Wild Cash, a quiz-to-learn Web3 bootcamp product for elementary learners with over 3 million monthly active users; ToDaMoon, a livestreaming learn-to-earn product for preparatory learners, with a total of 1,000,000 competition participations; and Hooked Academy Sensei, an exploratory learning product powered by AI technology, with over 100,000 registered learners.
Hooked is also actively developing its Web3 onboarding infrastructure to onboard builders, while forging powerful partnerships and robust economic vitality within the ecosystem to boost widespread adoption. With its trio of academy, infrastructure, and ecosystem, Hooked aims to revolutionize Web3 education and attract new users to Web3. For more information, visit the website or follow Hooked on Twitter.
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