Ripple’s $50M Investment Fuels New National Cryptocurrency Association for U.S. Consumers

Ripple-Backed NCA Targets Growing Crypto Education Demand Across the U.S.

Ripple – On Wednesday, the National Cryptocurrency Association (NCA), a nonprofit dedicated to educating U.S. consumers about cryptocurrencies, officially launched. The NCA’s mission is to “demystify” digital assets amidst increasing public interest and growing uncertainties surrounding them. The association aims to provide educational resources, tools for investors, and data on crypto adoption across the United States.

Ripple’s Support for Crypto Education

The NCA was established with a significant boost from Ripple, which provided the organization with a $50 million grant to promote cryptocurrency knowledge. Stuart Alderoty, NCA President, emphasized the importance of crypto becoming mainstream, stating, “Crypto going mainstream is no longer a question of ‘if’ but ‘when’.” The association aims to serve as a comprehensive guide for users from all walks of life, offering support on how to engage with crypto responsibly.

Growing Demand for Crypto Education

Amid growing interest in cryptocurrencies, there remains uncertainty among many investors about how to approach the market. A study by CoinShares earlier this year revealed that 80% of financial advisors are willing to pay for crypto education for their clients. This shows a significant demand for structured learning in the digital asset space. Despite recent fluctuations in crypto trading volumes and prices, which have dropped 28% to $132.2 billion in the last day, education on the topic remains crucial.

Ripple’s Pro-Crypto Advocacy

Ripple continues to push for mainstream crypto adoption. Ripple CEO Brad Garlinghouse stated that the opportunity for crypto in the U.S. has never been stronger. The company has made significant investments in political and regulatory efforts, including a $75 million contribution to the Fairshake PAC to support Donald Trump’s 2024 campaign. However, Ripple still faces an ongoing lawsuit with the SEC, which has yet to be resolved.

As of the latest data, XRP was trading at $2.48, up 3% over the past 24 hours, according to CoinGecko.

Disclaimer: This article is for informational purposes only and does not constitute investment advice. Cryptocurrencies and stocks, particularly in micro-cap companies, are subject to significant volatility and risk. Please conduct thorough research before making any investment decisions.